/* Atölye Design — design system */
:root{
  --paper:#F3F1EC; --paper-2:#EAE7DF; --card:#FBFAF7; --ink:#0F0F11; --ink-2:#1B1B1F; --muted:#6B6860; --muted-2:#9A968C;
  --line:rgba(15,15,17,.08); --line-2:rgba(15,15,17,.14); --accent:#FF4F1A; --accent-ink:#2A0E00;
  --r-xl:32px; --r-lg:24px; --r-md:16px; --r-sm:10px;
  --ease:cubic-bezier(.32,.72,0,1); --ease-out:cubic-bezier(.16,1,.3,1);
  --sans:"Geist",ui-sans-serif,system-ui,sans-serif; --mono:"Geist Mono",ui-monospace,monospace; --serif:"Instrument Serif",Georgia,serif;
  --maxw:1280px; --gut:clamp(16px,4vw,40px);
  --shadow:0 1px 1px rgba(15,15,17,.03),0 8px 24px -12px rgba(15,15,17,.12),0 40px 80px -48px rgba(15,15,17,.25);
}
*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth;scroll-padding-top:110px}
body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--sans);font-size:16.5px;line-height:1.6;font-weight:400;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;overflow-x:hidden}
body::after{content:"";position:fixed;inset:0;pointer-events:none;z-index:90;opacity:.035;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E")}
img,svg{display:block;max-width:100%}
img{height:auto}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;background:none;border:0;cursor:pointer}
h1,h2,h3,p,dl,dd,ol,ul,figure{margin:0}
ul,ol{padding:0;list-style:none}
em{font-family:var(--serif);font-style:italic;font-weight:400;letter-spacing:-.01em}
::selection{background:var(--accent);color:#fff}
:focus-visible{outline:2px solid var(--accent);outline-offset:3px;border-radius:6px}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 var(--gut)}
.narrow{max-width:860px}
.skip{position:absolute;left:-999px;top:8px;z-index:100;background:var(--ink);color:#fff;padding:10px 16px;border-radius:999px}.skip:focus{left:12px}

/* Type */
.eyebrow{display:inline-flex;align-items:center;gap:8px;padding:6px 12px 6px 10px;border-radius:999px;background:rgba(15,15,17,.04);box-shadow:inset 0 0 0 1px var(--line);font-family:var(--mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-bottom:22px}
.eyebrow .dot{width:6px;height:6px;border-radius:50%;background:var(--accent)}
.h-hero{font-size:clamp(44px,6.3vw,98px);line-height:.95;letter-spacing:-.05em;font-weight:500}
.h-hero em,.h-display em{color:var(--accent)}
.h2 em{color:inherit}.dark .h2 em{color:var(--accent)}
.h-display{font-size:clamp(40px,5.6vw,84px);line-height:.98;letter-spacing:-.045em;font-weight:500;max-width:16ch}
.h-post{font-size:clamp(34px,4.4vw,60px);max-width:22ch}
.h2{font-size:clamp(32px,4.2vw,60px);line-height:1;letter-spacing:-.04em;font-weight:500;max-width:20ch}
.h3,h3{font-size:clamp(19px,1.6vw,22px);line-height:1.2;letter-spacing:-.02em;font-weight:550}
.lead{font-size:clamp(17px,1.5vw,20px);line-height:1.55;color:var(--muted);max-width:60ch;margin-top:22px}
.mini-t{font-family:var(--mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--muted-2);margin:0 0 10px}
.muted{color:var(--muted);display:flex;gap:8px;align-items:center;margin-top:10px;font-size:14.5px}.muted .ic{width:16px;height:16px}
.ic{width:20px;height:20px}

/* Buttons */
.btn{display:inline-flex;align-items:center;gap:14px;padding:7px 7px 7px 22px;border-radius:999px;font-weight:500;font-size:15px;letter-spacing:-.01em;white-space:nowrap;transition:transform .5s var(--ease),background .4s var(--ease),color .4s var(--ease),box-shadow .4s var(--ease)}
.btn:active{transform:scale(.97)}
.btn-ic{width:38px;height:38px;border-radius:50%;display:grid;place-items:center;flex:none;transition:transform .5s var(--ease)}
.btn-ic .ic{width:17px;height:17px}
.btn:hover .btn-ic{transform:translate(2px,-1px) scale(1.06)}
.btn-primary{background:var(--ink);color:var(--paper)}.btn-primary .btn-ic{background:rgba(255,255,255,.12)}
.btn-primary:hover{background:#000;box-shadow:0 12px 30px -12px rgba(15,15,17,.5)}
.btn-accent{background:var(--accent);color:#fff}.btn-accent .btn-ic{background:rgba(0,0,0,.14)}
.btn-ghost{box-shadow:inset 0 0 0 1px var(--line-2);color:var(--ink)}.btn-ghost .btn-ic{background:rgba(15,15,17,.05)}
.btn-ghost:hover{box-shadow:inset 0 0 0 1px var(--ink)}
.btn-ghost-dark{box-shadow:inset 0 0 0 1px rgba(255,255,255,.2);color:#fff}.btn-ghost-dark .btn-ic{background:rgba(255,255,255,.08)}
.btn-sm{font-size:14px;padding:5px 5px 5px 16px;gap:10px}.btn-sm .btn-ic{width:30px;height:30px}
.row-btns{display:flex;flex-wrap:wrap;gap:12px;margin-top:34px}
.more{display:inline-flex;align-items:center;gap:6px;font-size:14px;font-weight:500;margin-top:auto;padding-top:18px}.more .ic{width:16px;height:16px;transition:transform .5s var(--ease)}
a:hover .more .ic{transform:translateX(4px)}

/* Double bezel */
.shell{padding:0;border-radius:var(--r-xl)}
.shell>.core{border-radius:var(--r-xl);background:var(--card);box-shadow:inset 0 0 0 1px var(--line),0 1px 2px rgba(15,15,17,.04);padding:clamp(22px,2.6vw,34px);height:100%}
.screen>.core{padding:0;overflow:hidden;background:#0E0E10;box-shadow:inset 0 1px 0 rgba(255,255,255,.08),var(--shadow)}
.screen svg{width:100%;height:auto;aspect-ratio:800/520}

/* Header island */
.site-head{position:fixed;top:14px;left:0;right:0;z-index:60;padding:0 12px;pointer-events:none}
.island{pointer-events:auto;max-width:1180px;margin:0 auto;display:flex;align-items:center;gap:12px;padding:8px 8px 8px 14px;border-radius:999px;background:rgba(243,241,236,.72);backdrop-filter:blur(18px) saturate(1.4);-webkit-backdrop-filter:blur(18px) saturate(1.4);box-shadow:inset 0 0 0 1px rgba(15,15,17,.07),0 10px 30px -18px rgba(15,15,17,.35);transition:background .5s var(--ease),box-shadow .5s var(--ease)}
.scrolled .island{background:rgba(251,250,247,.86)}
.logo{display:flex;align-items:center;gap:10px;color:var(--ink);flex:none}
.logo-mark{width:34px;height:34px}
.logo-word{font-weight:600;font-size:19px;letter-spacing:-.04em;display:flex;align-items:baseline;gap:6px}
.logo-sub{font-family:var(--mono);font-size:10px;letter-spacing:.14em;text-transform:uppercase;color:var(--muted-2);font-weight:400}
.nav{display:flex;align-items:center;gap:2px;margin:0 auto}
.nav-link{display:block;padding:9px 14px;border-radius:999px;font-size:14.5px;color:var(--muted);transition:color .3s var(--ease),background .3s var(--ease)}
.nav-link:hover,.has-mega:hover>.nav-link,.has-mega:focus-within>.nav-link{color:var(--ink);background:rgba(15,15,17,.05)}
.has-mega{position:relative}
.mega{position:absolute;top:calc(100% + 14px);left:50%;width:min(760px,90vw);transform:translate(-50%,8px);opacity:0;visibility:hidden;display:grid;grid-template-columns:1fr 1fr;gap:2px;padding:10px;border-radius:24px;background:rgba(251,250,247,.97);backdrop-filter:blur(20px);box-shadow:inset 0 0 0 1px var(--line),0 30px 60px -20px rgba(15,15,17,.3);transition:opacity .35s var(--ease),transform .5s var(--ease),visibility .35s}
.mega::before{content:"";position:absolute;inset:-16px 0 auto;height:16px}
.mega-sm{width:380px;grid-template-columns:1fr}
.has-mega:hover .mega,.has-mega:focus-within .mega{opacity:1;visibility:visible;transform:translate(-50%,0)}
.mega-item{display:flex;gap:12px;align-items:flex-start;padding:11px;border-radius:14px;transition:background .3s var(--ease)}
.mega-item:hover{background:rgba(15,15,17,.045)}
.mega-item strong{display:block;font-size:14px;font-weight:550;letter-spacing:-.01em}
.mega-item small{display:block;font-size:12.5px;color:var(--muted);line-height:1.4;margin-top:2px}
.mega-ic{--c:var(--ink);width:34px;height:34px;flex:none;border-radius:11px;display:grid;place-items:center;color:var(--c);background:color-mix(in srgb,var(--c) 10%,transparent);box-shadow:inset 0 0 0 1px color-mix(in srgb,var(--c) 18%,transparent)}
.mega-ic .ic{width:18px;height:18px}
.mega-all{grid-column:1/-1;display:flex;justify-content:center;gap:6px;align-items:center;padding:12px;font-size:13.5px;font-weight:500;border-top:1px solid var(--line);margin-top:4px}.mega-all .ic{width:15px;height:15px}
.head-actions{display:flex;align-items:center;gap:8px;flex:none}
.lang{font-family:var(--mono);font-size:12px;letter-spacing:.08em;padding:9px 12px;border-radius:999px;box-shadow:inset 0 0 0 1px var(--line-2);transition:box-shadow .3s var(--ease)}
.lang:hover{box-shadow:inset 0 0 0 1px var(--ink)}
.burger{display:none;width:44px;height:44px;border-radius:50%;background:var(--ink);position:relative}
.burger span{position:absolute;left:14px;right:14px;height:1.5px;background:var(--paper);transition:transform .6s var(--ease)}
.burger span:first-child{top:18px}.burger span:last-child{top:25px}
.menu-open .burger span:first-child{transform:translateY(3.5px) rotate(45deg)}
.menu-open .burger span:last-child{transform:translateY(-3.5px) rotate(-45deg)}
.overlay{position:fixed;inset:0;z-index:-1;pointer-events:none;opacity:0;background:rgba(243,241,236,.9);backdrop-filter:blur(30px);-webkit-backdrop-filter:blur(30px);transition:opacity .5s var(--ease);display:flex;flex-direction:column;justify-content:space-between;padding:110px var(--gut) calc(30px + env(safe-area-inset-bottom))}
.menu-open .overlay{opacity:1;pointer-events:auto}
.overlay-nav{display:flex;flex-direction:column;gap:4px;overflow:auto}
.overlay-nav a{font-size:clamp(30px,8vw,44px);letter-spacing:-.04em;font-weight:500;line-height:1.15;transform:translateY(40px);opacity:0;transition:transform .8s var(--ease),opacity .6s var(--ease);transition-delay:calc(var(--i)*55ms)}
.menu-open .overlay-nav a{transform:none;opacity:1}
.overlay-foot{display:flex;gap:12px;align-items:center;justify-content:space-between;flex-wrap:wrap}
@media (max-width:1080px){.nav{display:none}.burger{display:block}.head-actions .btn{display:none}.island{justify-content:space-between}}
@media (min-width:1081px){.overlay{display:none}}

/* Sections */
.sec{padding:clamp(80px,11vw,150px) 0}
.pt0{padding-top:0}
.sec-head{margin-bottom:clamp(40px,5vw,64px)}
.sec-head.row{display:flex;justify-content:space-between;align-items:flex-end;gap:24px;flex-wrap:wrap}
.tint{background:var(--paper-2)}
.dark{background:var(--ink);color:#EDEBE5}
.dark .eyebrow{background:rgba(255,255,255,.06);box-shadow:inset 0 0 0 1px rgba(255,255,255,.1);color:#A9A59B}
.dark .lead,.dark p{color:#A9A59B}.dark h3{color:#F3F1EC}
.page-hero{padding:clamp(150px,18vw,210px) 0 clamp(56px,7vw,90px)}
.crumbs{display:flex;flex-wrap:wrap;gap:8px;font-size:13px;color:var(--muted-2);margin-bottom:30px}
.crumbs a:hover{color:var(--ink)}
.two-col{display:grid;grid-template-columns:1.35fr 1fr;gap:clamp(28px,5vw,80px);align-items:start}
.hero-split{display:grid;grid-template-columns:1.05fr 1fr;gap:clamp(28px,5vw,72px);align-items:end}
.prose-lg p{font-size:clamp(18px,1.6vw,21px);line-height:1.6;letter-spacing:-.01em;color:var(--ink-2)}
.prose-lg p+p{margin-top:20px}
.chips{display:flex;flex-wrap:wrap;gap:6px;margin-bottom:22px}
.chips li{font-size:13px;padding:6px 12px;border-radius:999px;background:rgba(15,15,17,.04);box-shadow:inset 0 0 0 1px var(--line)}
.side-card p{color:var(--muted);margin-bottom:22px}

/* Hero */
.hero{padding:clamp(140px,15vw,190px) 0 clamp(50px,6vw,90px);position:relative;overflow:hidden}
.hero::before{content:"";position:absolute;inset:0;background-image:linear-gradient(var(--line) 1px,transparent 1px),linear-gradient(90deg,var(--line) 1px,transparent 1px);background-size:64px 64px;mask-image:radial-gradient(ellipse at 70% 30%,#000 10%,transparent 70%);-webkit-mask-image:radial-gradient(ellipse at 70% 30%,#000 10%,transparent 70%);opacity:.6;pointer-events:none}
.hero-grid{display:grid;grid-template-columns:1.05fr 1fr;gap:clamp(30px,4vw,60px);align-items:center;position:relative}
.rv-line{display:inline}
.hero-stats{display:grid;grid-template-columns:repeat(3,auto);gap:clamp(18px,3vw,44px);margin-top:48px;padding-top:28px;border-top:1px solid var(--line);justify-content:start}
.hero-stats dt{font-size:clamp(26px,2.6vw,36px);font-weight:500;letter-spacing:-.04em}
.hero-stats dd{margin:0;font-size:13px;color:var(--muted);max-width:16ch;line-height:1.35}
.hero-stage{position:relative;height:clamp(460px,46vw,640px)}
.stage-card{position:absolute;width:56%;transition:transform 1.2s var(--ease-out)}
.stage-card .shell{border-radius:22px;padding:5px}.stage-card .core{border-radius:17px}
.stage-label{position:absolute;left:14px;bottom:-12px;font-family:var(--mono);font-size:10.5px;letter-spacing:.06em;text-transform:uppercase;background:var(--card);padding:5px 10px;border-radius:999px;box-shadow:inset 0 0 0 1px var(--line),0 6px 16px -8px rgba(0,0,0,.2)}
.sc-0{left:0;top:3%;width:54%;rotate:-3deg;z-index:2}
.sc-1{right:0;top:0;width:42%;rotate:4deg;z-index:1}
.sc-2{left:21%;top:33%;width:52%;rotate:1deg;z-index:4}
.sc-3{right:0;top:41%;width:33%;rotate:-4deg;z-index:3}
.sc-4{left:0;top:64%;width:40%;rotate:3deg;z-index:5}
.sc-5{display:none}
.pipe{position:absolute;right:-1%;bottom:-2%;width:min(330px,62%);z-index:6;border-radius:22px;padding:5px}
.pipe>.core{border-radius:17px;padding:16px 18px;background:rgba(15,15,17,.92);color:#EDEBE5}
.pipe-t{display:flex;align-items:center;gap:8px;font-family:var(--mono);font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:#A9A59B;margin-bottom:10px}
.live{width:7px;height:7px;border-radius:50%;background:#4ADE80;box-shadow:0 0 0 0 rgba(74,222,128,.6);animation:live 2s infinite}
@keyframes live{70%{box-shadow:0 0 0 7px rgba(74,222,128,0)}100%{box-shadow:0 0 0 0 rgba(74,222,128,0)}}
.pipe li{display:grid;grid-template-columns:62px 1fr auto;gap:8px;align-items:center;font-size:12.5px;padding:7px 0;border-top:1px solid rgba(255,255,255,.07)}
.pipe-k{font-family:var(--mono);font-size:10px;color:var(--accent);letter-spacing:.06em}
.pipe-n{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.pipe-s{font-size:11px;color:#A9A59B}
.pipe li.flash .pipe-s{color:#4ADE80}

/* Tools marquee */
.tools{padding:24px 0 10px;border-block:1px solid var(--line);overflow:hidden}
.tools-t{text-align:center;font-family:var(--mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--muted-2);margin-bottom:16px}
.marquee{mask-image:linear-gradient(90deg,transparent,#000 10%,#000 90%,transparent);-webkit-mask-image:linear-gradient(90deg,transparent,#000 10%,#000 90%,transparent)}
.marquee-track{display:flex;gap:56px;width:max-content;animation:marq 60s linear infinite;padding-bottom:14px}
.marquee-track span{font-size:clamp(18px,1.8vw,24px);letter-spacing:-.03em;color:var(--muted);font-weight:450;white-space:nowrap}
@keyframes marq{to{transform:translateX(-50%)}}

/* Segments */
.seg-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.seg-card{display:flex;flex-direction:column;padding:34px;border-radius:var(--r-xl);background:var(--card);box-shadow:inset 0 0 0 1px var(--line),var(--shadow);transition:transform .7s var(--ease),box-shadow .7s var(--ease)}
.seg-card:hover{transform:translateY(-6px)}
.seg-n{font-family:var(--mono);font-size:12px;color:var(--accent);margin-bottom:46px;display:block}
.seg-card h3{font-size:28px;letter-spacing:-.035em;font-weight:500}
.seg-s{font-family:var(--mono);font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:var(--muted-2);margin:6px 0 16px}
.seg-card>p{color:var(--muted);font-size:15px}
.seg-card ul{margin-top:20px;display:grid;gap:8px}
.seg-card li,.ticks li{display:flex;gap:10px;font-size:14.5px;align-items:flex-start}
.seg-card li .ic,.ticks li .ic,.plan li .ic{width:17px;height:17px;color:var(--accent);flex:none;margin-top:3px}

/* Bento services */
.bento{display:grid;grid-template-columns:repeat(12,1fr);gap:14px}
.svc-card{--c:var(--accent);grid-column:span 4;display:flex;flex-direction:column;border-radius:var(--r-lg);background:var(--card);box-shadow:inset 0 0 0 1px var(--line);overflow:hidden;transition:transform .7s var(--ease),box-shadow .7s var(--ease)}
.svc-card:hover{transform:translateY(-4px);box-shadow:inset 0 0 0 1px var(--line-2),var(--shadow)}
.svc-big{grid-column:span 8;grid-row:span 2;display:grid;grid-template-rows:1fr auto}
.svc-art{background:#0E0E10;overflow:hidden}.svc-art svg{width:100%;height:100%;object-fit:cover;transition:transform 1.4s var(--ease-out)}
.svc-big:hover .svc-art svg{transform:scale(1.04)}
.svc-body{padding:26px;display:flex;flex-direction:column;height:100%}
.svc-ic{width:42px;height:42px;border-radius:13px;display:grid;place-items:center;color:var(--c);background:color-mix(in srgb,var(--c) 10%,transparent);box-shadow:inset 0 0 0 1px color-mix(in srgb,var(--c) 18%,transparent);margin-bottom:22px}
.svc-ic .ic{width:21px;height:21px}
.svc-body p{color:var(--muted);font-size:14.5px;margin-top:8px}
.svc-big .svc-body{flex-direction:row;align-items:center;gap:22px;flex-wrap:wrap}
.svc-big .svc-ic{margin:0}.svc-big .svc-body>h3{font-size:24px}.svc-big .svc-body p{flex:1 1 260px;margin:0}.svc-big .more{padding:0;margin:0}

/* Cases */
.case-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(20px,2.4vw,32px) 18px}
.case-card{display:flex;flex-direction:column;gap:14px}
.case-big{grid-column:span 2;grid-row:span 2}
.case-card .screen{transition:transform .8s var(--ease)}
.case-card:hover .screen{transform:translateY(-6px)}
.case-card .screen svg{transition:transform 1.4s var(--ease-out)}
.case-card:hover .screen svg{transform:scale(1.035)}
.case-card h3{font-size:clamp(18px,1.5vw,21px);max-width:34ch}
.case-big h3{font-size:clamp(22px,2.2vw,30px);letter-spacing:-.03em}
.case-card p{font-size:14px;color:var(--muted)}
.case-meta{display:flex;gap:6px;flex-wrap:wrap}
.tag{font-family:var(--mono);font-size:10.5px;letter-spacing:.06em;text-transform:uppercase;padding:5px 10px;border-radius:999px;background:var(--ink);color:var(--paper)}
.tag-line{background:transparent;color:var(--muted);box-shadow:inset 0 0 0 1px var(--line-2)}
.case-card.is-hidden{display:none}
.filters{display:flex;flex-direction:column;gap:10px;margin-bottom:40px}
.f-group{display:flex;gap:6px;flex-wrap:wrap}
.f-btn{font-size:13.5px;padding:9px 15px;border-radius:999px;box-shadow:inset 0 0 0 1px var(--line-2);color:var(--muted);transition:all .4s var(--ease)}
.f-btn:hover{color:var(--ink);box-shadow:inset 0 0 0 1px var(--ink)}
.f-btn.is-on{background:var(--ink);color:var(--paper);box-shadow:none}
.f-sub{gap:2px 18px;padding-top:14px;border-top:1px solid var(--line)}
.f-sub .f-btn{padding:4px 0;border-radius:0;box-shadow:none;font-size:13px}
.f-sub .f-btn:hover{box-shadow:none}
.f-sub .f-btn.is-on{background:none;color:var(--ink);box-shadow:inset 0 -1px 0 var(--accent)}
.empty{color:var(--muted);padding:40px 0;text-align:center}
.gallery{columns:3 280px;column-gap:16px}
.g-item{break-inside:avoid;margin-bottom:22px}
.g-item .screen svg{aspect-ratio:auto}
.g-tall .screen svg{aspect-ratio:3/4;height:auto;width:100%}
.g-square .screen svg{aspect-ratio:1}
.g-wide .screen svg{aspect-ratio:800/520}
.g-item figcaption{display:flex;justify-content:space-between;gap:10px;padding:12px 6px 0;font-size:14px}
.g-item figcaption span{font-family:var(--mono);font-size:10.5px;letter-spacing:.06em;text-transform:uppercase;color:var(--muted-2)}
.note{display:flex;gap:10px;align-items:flex-start;font-size:13.5px;color:var(--muted);padding:16px 18px;border-radius:var(--r-md);background:rgba(15,15,17,.035);margin-top:36px}
.note .ic{width:17px;height:17px;flex:none;color:var(--accent);margin-top:2px}

/* Model / dark */
.model-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(30px,6vw,90px)}
.model-list{display:grid;gap:0}
.model-list li{display:flex;gap:20px;padding:26px 0;border-top:1px solid rgba(255,255,255,.1)}
.ml-n{font-family:var(--mono);font-size:12px;color:var(--accent);padding-top:4px}
.model-list p{margin-top:8px;font-size:15px}
.flow{display:flex;align-items:center;margin-top:clamp(50px,6vw,80px);padding:22px;border-radius:var(--r-xl);background:rgba(255,255,255,.03);box-shadow:inset 0 0 0 1px rgba(255,255,255,.08)}
.flow-node{flex:0 0 auto;padding:16px 20px;border-radius:18px;background:rgba(255,255,255,.05);box-shadow:inset 0 0 0 1px rgba(255,255,255,.1)}
.flow-node strong{display:block;font-weight:550;color:#fff}.flow-node span{font-size:13px;color:#A9A59B}
.flow-ai{box-shadow:inset 0 0 0 1px rgba(255,79,26,.5);background:rgba(255,79,26,.1)}
.flow-out{background:#F3F1EC}.flow-out strong{color:var(--ink)}.flow-out span{color:var(--muted)}
.flow-line{flex:1;height:1px;background:rgba(255,255,255,.15);position:relative;overflow:hidden;margin:0 10px;min-width:30px}
.flow-line i{position:absolute;top:-1px;left:-30%;width:30%;height:3px;border-radius:3px;background:linear-gradient(90deg,transparent,var(--accent));animation:flow 2.6s var(--ease) infinite}
@keyframes flow{to{left:100%}}

/* Why, markets, plans */
.why-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(30px,4vw,56px) clamp(24px,3vw,40px)}
.why-ic{width:44px;height:44px;border-radius:14px;display:grid;place-items:center;background:var(--card);box-shadow:inset 0 0 0 1px var(--line),var(--shadow);color:var(--accent);margin-bottom:22px}
.why p{color:var(--muted);font-size:15px;margin-top:8px}
.markets,.plans,.principles{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.principles{grid-template-columns:repeat(2,1fr)}
.principles .seg-n{margin-bottom:28px}
.market .core,.plan .core,.principles .core,.bundle .core{display:flex;flex-direction:column}
.market p,.plan p,.principles p,.bundle p{color:var(--muted);font-size:15px;margin-top:10px}
.mk-code{font-family:var(--mono);font-size:40px;letter-spacing:-.04em;color:var(--accent);margin-bottom:30px;line-height:1}
.plan-s{font-family:var(--mono);font-size:11px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted-2)!important;margin:0 0 30px!important}
.plan h3{font-size:30px;letter-spacing:-.04em;font-weight:500}
.plan ul{display:grid;gap:9px;margin:24px 0 30px}.plan li{display:flex;gap:10px;font-size:14.5px}
.plan .btn{margin-top:auto;align-self:flex-start}
.plan-hl>.core{background:var(--ink);color:#EDEBE5}.plan-hl p{color:#A9A59B}.plan-hl h3{color:#fff}
.plan-hl .btn-primary{background:var(--accent);color:#fff}

/* Posts */
.post-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.post-card{--c:var(--accent);display:flex;flex-direction:column;padding:28px;border-radius:var(--r-lg);background:var(--card);box-shadow:inset 0 0 0 1px var(--line);transition:transform .7s var(--ease),box-shadow .7s var(--ease)}
.post-card:hover{transform:translateY(-4px);box-shadow:inset 0 0 0 1px var(--line-2),var(--shadow)}
.post-ic{--c:var(--accent);width:40px;height:40px;border-radius:12px;display:grid;place-items:center;color:var(--c);background:color-mix(in srgb,var(--c) 10%,transparent);margin-bottom:34px}
.post-kicker{font-family:var(--mono);font-size:11px;letter-spacing:.06em;text-transform:uppercase;color:var(--muted-2);margin-bottom:12px}
.post-card h3{font-size:20px}
.post-card>p:not(.post-kicker){color:var(--muted);font-size:14.5px;margin-top:10px}

/* FAQ */
.faq{border-top:1px solid var(--line)}
.faq-item{border-bottom:1px solid var(--line)}
.faq-item summary{list-style:none;display:flex;justify-content:space-between;gap:20px;align-items:center;padding:24px 0;cursor:pointer;font-size:clamp(17px,1.4vw,19px);font-weight:500;letter-spacing:-.015em}
.faq-item summary::-webkit-details-marker{display:none}
.faq-ic{width:34px;height:34px;border-radius:50%;flex:none;display:grid;place-items:center;box-shadow:inset 0 0 0 1px var(--line-2);transition:transform .6s var(--ease),background .4s}
.faq-ic .ic{width:16px;height:16px}
.faq-item[open] .faq-ic{transform:rotate(45deg);background:var(--ink);color:var(--paper)}
.faq-a p{color:var(--muted);padding:0 50px 26px 0;max-width:70ch}

/* CTA band */
.cta-band{padding:clamp(40px,6vw,80px) 0 clamp(60px,8vw,110px)}
.cta-inner{border-radius:40px;background:var(--ink);color:#fff;padding:clamp(40px,7vw,100px);position:relative;overflow:hidden}
.cta-inner::after{content:"";position:absolute;width:60%;aspect-ratio:1;right:-15%;top:-40%;background:radial-gradient(circle,rgba(255,79,26,.35),transparent 65%);pointer-events:none}
.cta-inner .eyebrow{background:rgba(255,255,255,.06);box-shadow:inset 0 0 0 1px rgba(255,255,255,.1);color:#A9A59B}
.cta-inner .h-display{color:#fff;max-width:14ch;position:relative;z-index:1}.cta-inner .lead{color:#A9A59B;position:relative;z-index:1}
.cta-inner .row-btns{position:relative;z-index:1}

/* Service page */
.svc-hero{position:relative}
.hero-screen{rotate:1.5deg}
.pipeline{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;counter-reset:x}
.pipeline li{padding:26px;border-radius:var(--r-lg);background:var(--card);box-shadow:inset 0 0 0 1px var(--line);display:flex;flex-direction:column;gap:6px;position:relative}
.pipeline li.pl-ai{background:var(--ink);color:#EDEBE5}.pipeline li.pl-ai p{color:#A9A59B}
.pl-who{display:inline-flex;gap:7px;align-items:center;font-family:var(--mono);font-size:10.5px;letter-spacing:.08em;text-transform:uppercase;color:var(--muted-2);margin-bottom:26px}
.pl-ai .pl-who{color:var(--accent)}.pl-who .ic{width:15px;height:15px}
.pl-n{font-family:var(--mono);font-size:12px;color:var(--muted-2)}
.pipeline p{font-size:14.5px;color:var(--muted)}
.deliv{display:grid;grid-template-columns:repeat(2,1fr);gap:0 40px;border-top:1px solid var(--line)}
.deliv li{display:flex;gap:18px;padding:20px 0;border-bottom:1px solid var(--line);font-size:clamp(16px,1.4vw,19px);letter-spacing:-.015em}
.deliv span{font-family:var(--mono);font-size:12px;color:var(--accent);padding-top:5px}
.svc-list{border-top:1px solid var(--line)}
.svc-row{--c:var(--accent);display:grid;grid-template-columns:48px 52px 1fr 1fr 44px;gap:18px;align-items:center;padding:22px 6px;border-bottom:1px solid var(--line);transition:background .4s var(--ease),padding .6s var(--ease)}
.svc-row:hover{background:var(--card);padding-left:16px}
.svc-row .svc-ic{margin:0}
.svc-n{font-family:var(--mono);font-size:12px;color:var(--muted-2)}
.svc-row-t strong{display:block;font-size:clamp(19px,1.8vw,24px);font-weight:500;letter-spacing:-.03em}
.svc-row-t small{color:var(--muted);font-size:14px}
.svc-row-tools{font-family:var(--mono);font-size:11.5px;color:var(--muted-2)}
.svc-row .btn-ic{box-shadow:inset 0 0 0 1px var(--line-2)}
.svc-row:hover .btn-ic{background:var(--ink);color:var(--paper)}

/* Case page */
.case-head{max-width:1000px}
.case-facts{display:grid;grid-template-columns:repeat(5,1fr);gap:20px;margin-top:50px;padding-top:24px;border-top:1px solid var(--line)}
.case-facts dt{font-family:var(--mono);font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted-2);margin-bottom:6px}
.case-facts dd{margin:0;font-size:14.5px}
.case-facts a{text-decoration:underline;text-underline-offset:3px}
.case-body{display:grid;grid-template-columns:300px 1fr;gap:clamp(30px,6vw,90px);align-items:start}
.case-side{position:sticky;top:110px}
.disc{display:grid;gap:6px;margin-bottom:22px}
.disc a{display:flex;gap:10px;align-items:center;font-size:14.5px;padding:6px;border-radius:12px;transition:background .3s}
.disc a:hover{background:rgba(15,15,17,.04)}
.disc .mega-ic{width:30px;height:30px;border-radius:9px}
.case-main .h3{margin:54px 0 18px;font-size:clamp(24px,2.4vw,32px);font-weight:500;letter-spacing:-.035em}
.case-main .h3:first-child{margin-top:0}
.steps{display:grid;gap:12px}
.steps li{display:flex;gap:20px;padding:22px 24px;border-radius:var(--r-md);background:var(--card);box-shadow:inset 0 0 0 1px var(--line)}
.steps span{font-family:var(--mono);font-size:12px;color:var(--accent);padding-top:4px}
.steps p{font-size:16px;line-height:1.6}
.outcomes{display:grid;grid-template-columns:1fr 1fr;gap:12px}
.outcomes li{display:flex;gap:12px;padding:20px;border-radius:var(--r-md);background:var(--ink);color:#EDEBE5;font-size:15px}
.outcomes .ic{color:var(--accent);flex:none;width:18px;height:18px;margin-top:2px}
.metrics{display:grid;grid-template-columns:repeat(3,1fr);gap:12px}
.metric{padding:20px;border-radius:var(--r-md);box-shadow:inset 0 0 0 1px var(--line-2);font-size:14.5px}
.metric-bar{display:block;height:4px;border-radius:4px;background:rgba(15,15,17,.08);margin-bottom:16px;overflow:hidden}
.metric-bar i{display:block;height:100%;width:0;background:var(--accent);border-radius:4px;transition:width 1.6s var(--ease-out) .2s}
.metric.in .metric-bar i{width:72%}
.next-case{display:grid;grid-template-columns:1fr auto;align-items:center;gap:10px 20px;padding:clamp(28px,4vw,48px);border-radius:var(--r-xl);background:var(--card);box-shadow:inset 0 0 0 1px var(--line);transition:transform .7s var(--ease)}
.next-case:hover{transform:translateY(-4px)}
.next-case .mini-t{grid-column:1/-1;margin:0}
.next-case strong{font-size:clamp(22px,2.6vw,36px);font-weight:500;letter-spacing:-.035em}
.next-case .btn-ic{background:var(--ink);color:var(--paper);width:52px;height:52px}

.board{display:grid;grid-template-columns:1fr 1fr;gap:16px;margin-top:-40px}
.board-1{grid-template-columns:1fr}
@media (max-width:720px){.board{grid-template-columns:1fr;margin-top:-20px}}
.h1-kw{display:block;font-family:var(--mono);font-size:12px;font-weight:400;letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-bottom:22px;line-height:1.5}
/* Segment page */
.pains{display:grid;gap:10px;margin-top:20px}
.pains li{padding:18px 20px;border-radius:var(--r-md);background:var(--card);box-shadow:inset 0 0 0 1px var(--line);font-size:16px}
.pains li::before{content:"—";color:var(--accent);margin-right:10px}
.bundles{display:grid;gap:14px}
.bundle .disc{margin:18px 0 0}

/* Approach */
.team{display:grid;grid-template-columns:repeat(3,1fr);gap:0 30px}
.team-i{padding:26px 0;border-top:1px solid rgba(255,255,255,.1)}
.team-i p{margin-top:6px;font-size:14.5px}
.ticks{display:grid;gap:12px;margin-top:20px}

/* Post */
.post-hero .crumbs{margin-bottom:24px}
.post-layout{display:grid;grid-template-columns:minmax(0,720px) 300px;gap:clamp(30px,6vw,90px);justify-content:center}
.prose{font-size:18px;line-height:1.75;color:var(--ink-2)}
.prose h2{font-size:clamp(24px,2.4vw,32px);letter-spacing:-.03em;font-weight:500;line-height:1.15;margin:56px 0 16px}
.prose h3{margin:34px 0 10px}
.prose p{margin:0 0 20px}
.prose ul,.prose ol{margin:0 0 24px;padding-left:22px}
.prose ul{list-style:disc}.prose ol{list-style:decimal}
.prose li{margin-bottom:8px}.prose li::marker{color:var(--accent)}
.prose a{color:var(--ink);text-decoration:underline;text-decoration-color:var(--accent);text-underline-offset:3px;text-decoration-thickness:1.5px}
.prose strong{font-weight:600}
.prose blockquote{margin:30px 0;padding:6px 0 6px 24px;border-left:2px solid var(--accent);font-family:var(--serif);font-size:24px;line-height:1.4;color:var(--ink)}
.prose table{width:100%;border-collapse:collapse;margin:10px 0 30px;font-size:15px;display:block;overflow-x:auto}
.prose th,.prose td{text-align:left;padding:12px 14px;border-bottom:1px solid var(--line);vertical-align:top}
.prose th{font-family:var(--mono);font-size:11px;letter-spacing:.06em;text-transform:uppercase;color:var(--muted);background:rgba(15,15,17,.03)}
.post-aside .sticky-card{position:sticky;top:110px}
.sticky-card h3{margin:4px 0 8px}.sticky-card p{color:var(--muted);font-size:14.5px;margin-bottom:20px}

/* Contact */
.contact-grid{display:grid;grid-template-columns:1.4fr 1fr;gap:clamp(24px,4vw,60px);align-items:start}
.form{display:grid;gap:20px}
.f-row{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.form label>span,.form legend{display:block;font-size:13px;font-weight:500;margin-bottom:8px;color:var(--ink-2)}
.form input:not([type=checkbox]):not([type=radio]),.form select,.form textarea{width:100%;font:inherit;font-size:16px;padding:14px 16px;border-radius:14px;border:0;background:rgba(15,15,17,.035);box-shadow:inset 0 0 0 1px var(--line);color:var(--ink);transition:box-shadow .3s var(--ease),background .3s}
.form input:focus,.form select:focus,.form textarea:focus{outline:0;background:#fff;box-shadow:inset 0 0 0 1.5px var(--ink)}
.form textarea{resize:vertical;min-height:130px}
.form fieldset{border:0;padding:0;margin:0}
.pick{display:flex;flex-wrap:wrap;gap:6px}
.pick-i input{position:absolute;opacity:0;pointer-events:none}
.pick-i span{display:block;font-size:13.5px;padding:8px 14px;border-radius:999px;box-shadow:inset 0 0 0 1px var(--line-2);cursor:pointer;transition:all .35s var(--ease);user-select:none}
.pick-i input:checked+span{background:var(--ink);color:var(--paper);box-shadow:none}
.pick-i input:focus-visible+span{outline:2px solid var(--accent);outline-offset:2px}
.consent{display:flex;gap:12px;align-items:flex-start;font-size:13.5px;color:var(--muted)}
.consent input{margin-top:3px;accent-color:var(--ink);width:18px;height:18px;flex:none}
.consent a{text-decoration:underline}
.hp{position:absolute!important;left:-9999px!important}
.form .btn{justify-self:start}
.form .btn[disabled]{opacity:.6;pointer-events:none}
.form-status{font-size:14.5px;min-height:1.4em}
.form-status.ok{color:#15803D}.form-status.err{color:#B91C1C}
.invalid{box-shadow:inset 0 0 0 1.5px #DC2626!important}
.contact-side{display:grid;gap:18px}
.c-steps{display:grid;gap:4px;margin-bottom:10px}
.c-steps li{display:flex;gap:18px;padding:18px 0;border-bottom:1px solid var(--line)}
.c-steps span{font-family:var(--mono);font-size:12px;color:var(--accent);padding-top:3px}
.c-steps p{color:var(--muted);font-size:14.5px}
.big-mail{display:block;font-size:clamp(20px,2vw,26px);letter-spacing:-.03em;font-weight:500;word-break:break-all}
.nf{min-height:80vh}.nf-code{font-family:var(--mono);font-size:14px;color:var(--accent);margin-bottom:20px}

/* Footer */
.site-foot{background:var(--ink);color:#A9A59B;padding:90px 0 30px;overflow:hidden}
.site-foot .logo{color:#F3F1EC}.site-foot .logo-mark{color:#F3F1EC}.site-foot .logo-mark rect{fill:#F3F1EC}
.site-foot .logo-mark circle[stroke]{stroke:var(--ink)}.site-foot .logo-mark circle:not([stroke]):first-of-type{fill:var(--ink)}
.f-top{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:40px}
.f-brand p{margin:20px 0;max-width:36ch;font-size:14.5px}
.f-mail,.f-city{display:flex;gap:8px;align-items:center;font-size:14.5px;color:#EDEBE5;margin-bottom:10px}
.f-city{color:#A9A59B}.f-mail .ic,.f-city .ic{width:16px;height:16px}
.f-title{font-family:var(--mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:#6E6A62;margin-bottom:16px}
.f-col li{margin-bottom:9px;font-size:14.5px}
.f-col a:hover,.f-bottom a:hover{color:#fff}
.f-word{font-size:clamp(90px,22vw,330px);font-weight:600;letter-spacing:-.07em;line-height:.8;color:#1E1E22;margin:70px 0 20px;white-space:nowrap;user-select:none}
.f-bottom{display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;font-size:13px;padding-top:22px;border-top:1px solid rgba(255,255,255,.08)}

/* Reveal */
.js .rv{opacity:0;transform:translateY(28px);filter:blur(6px);transition:opacity .9s var(--ease-out),transform 1.1s var(--ease-out),filter .9s var(--ease-out)}
.js .rv.in{opacity:1;transform:none;filter:none}
.js .loaded .rv-line,.loaded .rv-line{opacity:1;transform:none}
.loaded .rv-line:nth-child(2){transition-delay:.12s}.loaded .rv-line:nth-child(3){transition-delay:.24s}
.js .stage-card,.js .pipe{opacity:0;translate:0 40px;transition:opacity 1s var(--ease-out),translate 1.2s var(--ease-out),transform 1.2s var(--ease-out)}
.loaded .stage-card,.loaded .pipe{opacity:1;translate:0 0}
.loaded .sc-1{transition-delay:.1s}.loaded .sc-2{transition-delay:.2s}.loaded .sc-3{transition-delay:.3s}.loaded .sc-4{transition-delay:.4s}.loaded .sc-5{transition-delay:.5s}.loaded .pipe{transition-delay:.7s}

/* Responsive */
@media (max-width:1080px){
 .hero-grid,.hero-split,.two-col,.model-grid,.contact-grid,.case-body,.post-layout{grid-template-columns:1fr}
 .hero-stage{height:clamp(420px,80vw,600px);margin-top:20px}
 .bento{grid-template-columns:repeat(2,1fr)}.svc-card,.svc-big{grid-column:span 1;grid-row:auto}.svc-big{grid-column:span 2}
 .case-grid,.post-grid,.markets,.plans,.seg-grid,.why-grid,.team{grid-template-columns:1fr 1fr}
 .case-big{grid-column:span 2;grid-row:auto}
 .pipeline{grid-template-columns:1fr 1fr}
 .case-facts{grid-template-columns:repeat(3,1fr)}
 .case-side,.post-aside .sticky-card{position:static}
 .f-top{grid-template-columns:1fr 1fr}
 .svc-row{grid-template-columns:40px 48px 1fr 44px}.svc-row-tools{display:none}
}
@media (max-width:720px){
 body{font-size:16px}
 .bento,.case-grid,.post-grid,.markets,.plans,.seg-grid,.why-grid,.team,.pipeline,.deliv,.outcomes,.metrics,.principles,.f-row{grid-template-columns:1fr}
 .svc-big,.case-big{grid-column:auto}
 .svc-big .svc-body{flex-direction:column;align-items:flex-start}

 .hero-stage{height:auto;display:grid;grid-template-columns:1fr 1fr;gap:18px 12px;margin-top:36px}
 .stage-card{position:relative;inset:auto;width:auto;rotate:0deg}
 .sc-4{display:none}
 .stage-label{font-size:9px;left:8px;bottom:-10px}
 .pipe{position:relative;inset:auto;width:auto;grid-column:1/-1;margin-top:6px}
 .case-facts{grid-template-columns:1fr 1fr}
 .flow{flex-direction:column;align-items:stretch}.flow-line{height:30px;width:1px;flex:none;margin:6px auto}
 .flow-line i{display:none}
 .f-top{grid-template-columns:1fr}
 .svc-row{grid-template-columns:44px 1fr 40px}.svc-n{display:none}
 .cta-inner{border-radius:28px}
 .faq-a p{padding-right:0}
 .lang{padding:8px 10px}
 .logo-sub{display:none}
}
@media (prefers-reduced-motion:reduce){
 *,*::before,*::after{animation-duration:.01ms!important;animation-iteration-count:1!important;transition-duration:.01ms!important;scroll-behavior:auto!important}
 .js .rv,.js .rv-line,.js .stage-card,.js .pipe{opacity:1;transform:none;filter:none;translate:none}
}

/* ===== v2: image-led studio layout ===== */
.eyebrow{display:flex;align-items:center;gap:12px;padding:0;background:none;box-shadow:none;border-radius:0;font-size:11.5px;letter-spacing:.14em;color:var(--muted);margin-bottom:26px}
.eyebrow::before{content:"";width:28px;height:1px;background:currentColor;opacity:.6}
.dark .eyebrow,.cta-inner .eyebrow{background:none;box-shadow:none}
.wrap.wide{max-width:1520px}
.pic{width:100%;height:auto;display:block;background:#E4E0D6}
.fine{font-size:12.5px;color:var(--muted-2);margin-top:40px}

.hero2{padding:clamp(150px,16vw,210px) 0 clamp(40px,5vw,70px)}
.hero2 .h-hero{max-width:15ch;font-size:clamp(46px,7vw,112px)}
.hero2-foot{display:grid;grid-template-columns:1fr auto;gap:30px;align-items:end;margin-top:36px}
.hero2-foot .lead{margin:0;max-width:56ch}
.hero2-foot .row-btns{margin:0}
.reel{margin-top:clamp(50px,6vw,80px);overflow:hidden}
.reel-track{display:flex;gap:16px;width:max-content;animation:marq 90s linear infinite}
.reel:hover .reel-track{animation-play-state:paused}
.reel-item{flex:none;width:clamp(300px,34vw,520px);display:block}
.reel-item img{width:100%;aspect-ratio:16/10;object-fit:cover;border-radius:18px;background:#E4E0D6;transition:transform .9s var(--ease)}
.reel-item:hover img{transform:scale(.985)}
.reel-item span{display:block;font-size:13px;color:var(--muted);margin-top:12px}
.hero-stats{margin-top:clamp(40px,5vw,64px);grid-template-columns:repeat(4,1fr);gap:0;padding-top:0}
.hero-stats>div{padding:26px 24px 4px 0;border-right:1px solid var(--line)}
.hero-stats>div+div{padding-left:24px}.hero-stats>div:last-child{border-right:0}
.hero-stats dt{font-family:var(--serif);font-style:italic;font-weight:400;font-size:clamp(34px,3.6vw,52px);letter-spacing:-.02em;line-height:1}
.hero-stats dd{margin-top:10px;max-width:22ch}

.work-grid{display:grid;grid-template-columns:repeat(12,1fr);gap:clamp(36px,4vw,56px) clamp(16px,2vw,28px)}
.work-card{grid-column:span 6;display:flex;flex-direction:column;gap:18px}
.work-card.w-lg{grid-column:span 7}.work-card.w-sm{grid-column:span 5}
.work-card.w-full{grid-column:span 12}.work-card.w-half{grid-column:span 6}
.work-card.w-full .work-media{aspect-ratio:16/8}
.work-card.w-full .work-info{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:6px 40px;align-items:end}
.work-card.w-full .work-info h3{font-size:clamp(22px,2.4vw,34px);max-width:26ch;grid-row:2}
.work-card.w-full .work-client{display:contents}
.work-card.is-hidden{display:none}
.work-media{border-radius:20px;overflow:hidden;background:#E4E0D6;aspect-ratio:16/10}
.work-media img,.work-media svg{width:100%;height:100%;object-fit:cover;transition:transform 1.4s var(--ease-out)}
.work-card:hover .work-media img,.work-card:hover .work-media svg{transform:scale(1.03)}
.work-client{display:flex;justify-content:space-between;gap:12px;font-size:13.5px;font-weight:550}
.work-client span{font-weight:400;color:var(--muted)}
.work-info h3{font-size:clamp(19px,1.7vw,24px);font-weight:500;letter-spacing:-.025em;margin-top:6px;max-width:32ch}

.svc-lines{border-top:1px solid var(--line-2)}
.svc-line{position:relative;display:grid;grid-template-columns:56px minmax(220px,1.1fr) 1.4fr 40px;gap:20px;align-items:center;padding:24px 4px;border-bottom:1px solid var(--line-2);transition:padding .6s var(--ease)}
.svc-line:hover{padding-left:18px}
.sl-n{font-family:var(--mono);font-size:12px;color:var(--muted-2)}
.sl-name{font-size:clamp(20px,2vw,28px);font-weight:500;letter-spacing:-.03em;line-height:1.15}
.sl-short{color:var(--muted);font-size:15px}
.sl-go{width:40px;height:40px;border-radius:50%;display:grid;place-items:center;box-shadow:inset 0 0 0 1px var(--line-2);transition:all .5s var(--ease)}
.sl-go .ic{width:16px;height:16px}
.svc-line:hover .sl-go{background:var(--ink);color:var(--paper)}
.sl-peek{position:absolute;right:90px;top:50%;width:260px;translate:0 -50%;opacity:0;scale:.92;rotate:-3deg;pointer-events:none;transition:opacity .4s var(--ease),scale .6s var(--ease),rotate .6s var(--ease);z-index:3}
.sl-peek img{width:100%;border-radius:12px;box-shadow:0 30px 60px -20px rgba(0,0,0,.4)}
@media (hover:hover) and (min-width:1081px){.svc-line:hover .sl-peek{opacity:1;scale:1;rotate:2deg}}

.spot-grid{display:grid;grid-template-columns:1fr 1.25fr;gap:clamp(30px,5vw,80px);align-items:center}
.spot .ticks li{color:#EDEBE5}
.spot-media{display:block;border-radius:22px;overflow:hidden;box-shadow:0 40px 80px -30px rgba(0,0,0,.6)}
.steps4{display:grid;grid-template-columns:repeat(4,1fr);gap:0;border-top:1px solid var(--line-2)}
.steps4 li{padding:28px 24px 0 0}
.steps4 span{font-family:var(--mono);font-size:12px;color:var(--accent)}
.steps4 h3{margin:40px 0 10px;font-size:22px;font-weight:500}
.steps4 p{color:var(--muted);font-size:15px}
.seg-card{padding:0;overflow:hidden}
.seg-media{aspect-ratio:16/10;overflow:hidden;background:#E4E0D6}
.seg-media img{width:100%;height:100%;object-fit:cover;transition:transform 1.4s var(--ease-out)}
.seg-card:hover .seg-media img{transform:scale(1.04)}
.seg-body{padding:28px;display:flex;flex-direction:column;flex:1}
.seg-body .seg-n{margin-bottom:14px}
.seg-body p{color:var(--muted);font-size:15px;margin-top:10px}
.why-list{display:grid;grid-template-columns:1fr 1fr;gap:34px 30px}
.why p{margin-top:8px}
.market{padding-top:26px;border-top:1px solid var(--line-2)}
.market p{color:var(--muted);font-size:15px;margin-top:10px}
.mk-code{font-size:15px;margin-bottom:24px;display:block}

.case-hero{padding-bottom:clamp(36px,4vw,56px)}
.case-hero .h-display{max-width:20ch}
.case-fig{margin:0}
.case-fig .pic,.case-fig>svg{border-radius:22px}
.case-fig figcaption{font-size:13.5px;color:var(--muted);margin-top:14px}
.case-intro{display:grid;grid-template-columns:1.5fr 1fr;gap:clamp(30px,6vw,100px);align-items:start}
.case-summary{font-size:clamp(22px,2.4vw,34px);line-height:1.3;letter-spacing:-.025em;font-weight:450}
.case-facts{grid-template-columns:1fr 1fr;margin:0;padding:0;border:0;gap:22px 24px}
.case-facts dd a{text-decoration:none;border-bottom:1px solid var(--line-2)}
.case-text{max-width:980px;display:grid;grid-template-columns:220px 1fr;gap:20px 60px}
.case-text>.h3{font-size:14px;font-family:var(--mono);font-weight:400;letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin:8px 0 0}
.case-text .prose-lg p+p{margin-top:18px}
.case-text .deliv{grid-template-columns:1fr;gap:0}
.case-text .credits,.case-text .fine{grid-column:2}
.credits{display:grid;grid-template-columns:1fr 1fr;gap:24px;margin-top:40px;font-size:15px}
.next-proj{display:grid;grid-template-columns:1.2fr 1fr;gap:clamp(24px,4vw,60px);align-items:center}
.next-media{border-radius:20px;overflow:hidden;aspect-ratio:16/10;background:#E4E0D6}
.next-media img,.next-media svg{width:100%;height:100%;object-fit:cover;transition:transform 1.4s var(--ease-out)}
.next-proj:hover .next-media img{transform:scale(1.03)}
.next-info{display:flex;flex-direction:column;gap:10px}
.next-info strong{font-size:clamp(28px,3.4vw,48px);font-weight:500;letter-spacing:-.04em;line-height:1}
.next-info span:last-child{color:var(--muted)}
.svc-hero-media{display:block}
.svc-hero-media .pic{border-radius:20px;box-shadow:var(--shadow)}
.svc-hero-media span{display:block;font-size:13px;color:var(--muted);margin-top:12px}

@media (max-width:1080px){
 .hero2-foot,.spot-grid,.case-intro,.next-proj{grid-template-columns:1fr}
 .work-card,.work-card.w-lg,.work-card.w-sm,.work-card.w-half{grid-column:span 6}
 .svc-line{grid-template-columns:44px 1fr 40px}.sl-short{display:none}
 .steps4{grid-template-columns:1fr 1fr}.why-list{grid-template-columns:1fr}
 .case-text{grid-template-columns:1fr}.case-text .credits,.case-text .fine{grid-column:auto}
}
@media (max-width:720px){
 .work-card,.work-card.w-lg,.work-card.w-sm,.work-card.w-half{grid-column:span 12}.work-card.w-full .work-media{aspect-ratio:16/10}.work-card.w-full .work-info{display:block}.work-card.w-full .work-client{display:flex}
 .hero-stats{grid-template-columns:1fr 1fr}.hero-stats>div:nth-child(2){border-right:0}.hero-stats>div:nth-child(3){padding-left:0}.hero-stats>div:nth-child(n+3){border-top:1px solid var(--line)}
 .steps4{grid-template-columns:1fr}.steps4 h3{margin-top:16px}
 .credits{grid-template-columns:1fr}
 .reel-item{width:78vw}
 .case-fig .pic{border-radius:14px}
}

/* ===== v3: personal editorial studio ===== */
:root{
  --sans:"Hanken Grotesk",ui-sans-serif,system-ui,sans-serif; --serif:"Newsreader",Georgia,serif; --mono:"IBM Plex Mono",ui-monospace,monospace;
  --r-xl:12px; --r-lg:10px; --r-md:8px; --r-sm:6px; --accent:#E8521F;
}
body{font-size:17px;line-height:1.62}
em{font-family:var(--serif);font-style:italic;font-weight:400;letter-spacing:0}
.h-hero,.h-display,.h2,.case-summary,.next-info strong,.overlay-nav a{font-family:var(--serif);font-weight:400;letter-spacing:-.018em}
.h-hero{font-size:clamp(40px,5.3vw,82px);line-height:1.04;max-width:21ch}
.h-display{font-size:clamp(38px,4.8vw,72px);line-height:1.04;max-width:20ch}
.h-post{font-size:clamp(32px,3.8vw,54px)}
.h2{font-size:clamp(30px,3.3vw,48px);line-height:1.1;max-width:24ch}
.h-hero em,.h-display em,.h2 em,.dark .h2 em{color:inherit}
h3,.h3{font-weight:600;letter-spacing:-.012em}
.eyebrow{font-family:var(--sans);font-size:14px;font-weight:500;letter-spacing:0;text-transform:none;color:var(--muted);margin-bottom:16px;gap:0}
.eyebrow::before{display:none}
.mini-t{font-family:var(--sans);font-size:13px;letter-spacing:0;text-transform:none;font-weight:500;color:var(--muted-2)}
.lead{font-size:clamp(17px,1.35vw,19.5px)}

/* buttons: quiet, rectangular */
.btn{border-radius:6px;padding:14px 20px;gap:10px;font-size:15.5px;letter-spacing:0}
.btn-ic,.btn-primary .btn-ic,.btn-accent .btn-ic,.btn-ghost .btn-ic,.btn-ghost-dark .btn-ic{width:auto;height:auto;background:none;border-radius:0}
.btn-ic .ic{width:16px;height:16px}
.btn:hover .btn-ic{transform:translateX(3px)}
.btn-primary:hover{box-shadow:none}
.btn-ghost{box-shadow:inset 0 -1.5px 0 var(--ink);border-radius:0;padding:12px 2px}
.btn-ghost:hover{box-shadow:inset 0 -1.5px 0 var(--accent)}
.btn-ghost-dark{box-shadow:inset 0 -1.5px 0 rgba(255,255,255,.6);border-radius:0;padding:12px 2px}
.btn-light{background:#F3F1EC;color:var(--ink)}.btn-light:hover{background:#fff}
.btn-sm{padding:10px 16px;font-size:14.5px}
.row-btns{gap:22px;align-items:center}
.link-arrow{display:inline-flex;align-items:center;gap:8px;font-weight:500;font-size:15.5px;border-bottom:1.5px solid var(--ink);padding-bottom:4px}
.link-arrow .ic{width:16px;height:16px;transition:transform .4s var(--ease)}.link-arrow:hover .ic{transform:translateX(3px)}

/* header: plain bar instead of a floating pill */
.site-head{top:0;padding:0}
.island{max-width:none;border-radius:0;padding:16px var(--gut);background:transparent;box-shadow:none;backdrop-filter:none;-webkit-backdrop-filter:none;transition:background .4s,box-shadow .4s}
.scrolled .island{background:rgba(243,241,236,.94);backdrop-filter:blur(12px);-webkit-backdrop-filter:blur(12px);box-shadow:0 1px 0 var(--line)}
.nav-link{border-radius:6px;font-size:15px;color:var(--ink-2)}
.lang{box-shadow:none;font-family:var(--sans);font-size:14px;letter-spacing:0;color:var(--muted)}
.lang:hover{box-shadow:none;color:var(--ink)}
.mega{border-radius:12px}.mega-item{border-radius:8px}.mega-ic{border-radius:8px}
.burger{border-radius:6px}

/* home */
.hero3{padding:clamp(140px,14vw,190px) 0 clamp(70px,8vw,120px)}
.hello{font-family:var(--serif);font-style:italic;font-size:clamp(20px,1.8vw,26px);color:var(--accent);margin-bottom:22px}
.hero3-foot{display:grid;grid-template-columns:1.25fr 1fr;gap:clamp(30px,6vw,90px);align-items:end;margin-top:clamp(36px,4vw,56px)}
.hero3-foot .lead{margin:0;color:var(--ink-2)}
.hero3-foot .row-btns{margin:0}
.direct{font-size:14.5px;color:var(--muted);margin-top:22px}
.direct a{color:var(--ink);border-bottom:1px solid var(--line-2)}
.sec-head.split{display:grid;grid-template-columns:1fr 1fr;gap:clamp(24px,5vw,80px);align-items:end}
.sec-head.split .lead{margin:0}
.groups{display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(20px,3vw,40px)}
.group{border-top:1px solid var(--ink);padding-top:22px}
.g-n{font-family:var(--mono);font-size:12px;color:var(--muted-2)}
.group h3{font-size:21px;margin-top:18px}
.group p{color:var(--muted);font-size:15px;margin-top:8px;min-height:4.8em}
.group ul{margin-top:18px;border-top:1px solid var(--line)}
.group li a{display:flex;justify-content:space-between;align-items:center;gap:10px;padding:11px 0;border-bottom:1px solid var(--line);font-size:15.5px;transition:color .3s}
.group li a .ic{width:15px;height:15px;opacity:.35;transition:transform .4s var(--ease),opacity .3s}
.group li a:hover{color:var(--accent)}.group li a:hover .ic{opacity:1;transform:translateX(3px)}
.how{display:grid;grid-template-columns:1fr 1.5fr;gap:clamp(30px,7vw,110px);align-items:start}
.how-list li{padding:26px 0;border-top:1px solid var(--line-2)}
.how-list li:last-child{border-bottom:1px solid var(--line-2)}
.how-list h3{font-family:var(--serif);font-weight:400;font-size:clamp(22px,2vw,28px);letter-spacing:-.01em}
.how-list p{color:var(--muted);margin-top:8px;max-width:60ch}

/* work + cases: flatter, editorial */
.work-media,.case-fig .pic,.case-fig>svg,.next-media,.spot-media,.svc-hero-media .pic,.seg-media{border-radius:4px}
.work-info h3{font-family:var(--serif);font-weight:400;font-size:clamp(21px,1.9vw,27px);letter-spacing:-.01em;line-height:1.2}
.work-card.w-full .work-info h3{font-size:clamp(26px,2.8vw,40px)}
.work-client{font-size:14px;font-weight:600}
.case-summary{font-size:clamp(24px,2.5vw,36px);line-height:1.28}
.case-text>.h3{font-family:var(--sans);font-size:15px;letter-spacing:0;text-transform:none;font-weight:600;color:var(--ink)}
.next-info strong{font-size:clamp(30px,3.4vw,50px)}

/* blocks */
.cta-inner{border-radius:12px}.cta-inner::after{display:none}
.cta-inner .h-display{max-width:18ch}
.faq-ic{box-shadow:none;width:28px;height:28px}
.faq-item[open] .faq-ic{background:none;color:var(--accent)}
.post-card{border-radius:var(--r-lg)}
.chips li{border-radius:4px}
.f-btn{border-radius:6px}
.spot-media{box-shadow:0 30px 60px -30px rgba(0,0,0,.6)}

@media (max-width:1080px){
 .hero3-foot,.sec-head.split,.how{grid-template-columns:1fr}
 .groups{grid-template-columns:1fr 1fr}
}
@media (max-width:720px){
 .groups{grid-template-columns:1fr}.group p{min-height:0}
 .island{padding:12px var(--gut)}
}
.case-lead{max-width:62ch;color:var(--ink-2)}
.case-facts2{display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:20px;margin:clamp(36px,4vw,56px) 0 0;padding-top:20px;border-top:1px solid var(--line-2)}
.case-facts2 dt{font-size:13px;color:var(--muted-2);font-weight:500}
.case-facts2 dd{margin:6px 0 0;font-size:15px;line-height:1.45}
.case-facts2 dd a{border-bottom:1px solid var(--line-2)}
.case-text .deliv li{font-size:16.5px}
@media (max-width:1080px){.case-facts2{grid-template-columns:repeat(3,1fr)}}
@media (max-width:720px){.case-facts2{grid-template-columns:1fr 1fr}}
.sec-img{padding:clamp(48px,6vw,90px) 0}
.h1-kw{font-family:var(--sans);font-size:14px;font-weight:500;letter-spacing:0;text-transform:none;color:var(--muted)}
.pipeline{gap:clamp(20px,3vw,40px)}
.pipeline li,.pipeline li.pl-ai{padding:22px 0 0;border-radius:0;background:none;box-shadow:none;border-top:1px solid var(--ink);color:var(--ink)}
.pipeline li.pl-ai p{color:var(--muted)}
.pl-who{display:none}
.pl-n{margin-bottom:14px}
.pipeline h3{font-size:20px}
.pipeline p{color:var(--muted);font-size:15px}
.mega-ic,.post-ic,.svc-ic{--c:var(--ink)!important}
.f-word{font-family:var(--serif);font-weight:400;letter-spacing:-.03em;color:#26262b}
.f-title{font-family:var(--sans);letter-spacing:0;text-transform:none;font-size:14px;font-weight:600;color:#EDEBE5}
.svc-row .btn-ic{box-shadow:none!important;background:none!important;width:auto;height:auto}.svc-row:hover .btn-ic{color:var(--accent)}
.post-ic{display:none}
.post-card{background:none;box-shadow:none;border-radius:0;border-top:1px solid var(--ink);padding:22px 0 0}
.post-card:hover{transform:none;box-shadow:none}.post-card:hover h3{color:var(--accent)}
.post-card h3{font-family:var(--serif);font-weight:400;font-size:24px;line-height:1.2;letter-spacing:-.01em}
.post-kicker{font-family:var(--sans);letter-spacing:0;text-transform:none;font-size:13.5px;font-weight:500}
.post-grid{gap:clamp(24px,3vw,44px)}
.pains li{background:none;box-shadow:none;border-radius:0;border-top:1px solid var(--line-2);padding:16px 0}
.disc .mega-ic{display:none}.disc a{padding:6px 0;border-radius:0;border-bottom:1px solid var(--line)}
.sticky-card .mini-t{display:none}
.hero3{padding-bottom:0}
.hero-shot{display:block;position:relative;margin:clamp(56px,7vw,100px) auto 0;max-width:1520px;padding:0 var(--gut)}
.hero-shot img{width:100%;height:clamp(360px,62vh,720px);object-fit:cover;object-position:50% 40%;border-radius:4px;background:#d8d3c8}
.hs-cap{display:block;margin-top:14px;font-size:14px;color:var(--muted)}.hs-cap b{color:var(--ink);font-weight:600}
.hero-shot:hover .hs-cap{color:var(--ink)}
.hero3 + .sec.pt0, .hero3 + section{padding-top:clamp(90px,10vw,140px)}
.hero-shot img{object-position:50% 78%}